Search

JAINAM HOUSE

The theme of the project is the values and morals followed by the company, internally and towards their clients, through abstract symbolism and symbolic creatures as well as an increasing gradation of the color palette with ascending floors.

INSPIRATION
PROJECT DETAILS

 

Project: Art Integration for an Office in Surat, Gujarat

Design Area: 18,000 Sq ft (carpet area)

Client: M/s. Jainam Share Consultants Pvt. Ltd.

Year of Completion: 2017

Design Team: Ms. Saloni Shah, Mr. Jabir Kureshi, Mr. Fesal Kureshi

Photography Credits: The Fishy Project

SABKA MANGAL HO

Buddha meditating under the tree exhibits the religious persona of Jainam with a quote on the mural saying ‘Welfare of everyone’ which is the base of work values of the company.

Size : 1925 mm x 2400 mm (6’-5” x 8’-0”)
Technique : MS is sheared in the shape of a tree with a yellow fabric base and a light at the back.

EQUANIMITY IN EQUITY

Bull and Bear are the symbols for the stock market’s ups and downs.  This installation at Jainam Share Consultants office is made such that it can reflect the market’s trends at the end of every trading day. The installation houses a mechanism that allows it to be rotated and fixed at 3 different positions to indicate bullish, bearish and neutral position of markets.

Size : Approx. 2000 mm x 2000 mm – 200 mm
Technique : This installation is made using painted and controlled-rusted mild steel.

THE ‘ELEMENTS’ SERIES

The artworks are the portrayal of the values exhibited by the workers with their coworkers in the company with the help of abstract symbolism such as Prosperity, Transparency, Fairness, Security, Growth, and Equanimity.

Size : All the artworks are in series are of approx. 1050 mm x 750 mm each.
Technique : The artworks in this series use MDF as a base on which printed acrylic is wrapped and there is an overlay layer of acrylic with black print on it that adds further elements to convey the theme.

THE ‘OFFICE’ SERIES

The inspiration is the values exhibited by the workers with their coworkers in the company by highlighting the objects which symbolize them.

Size : All artworks in this series are approx. 1200 mm x 900 mm in size.
Technique : They are made using MDF base over which printed canvas is wrapped and certain objects are painted and pasted over that.

THE ‘BEYOND HUMAN’ SERIES

The theme is the values exhibited by the company internally amongst the workers which is conveyed by the animals which depict them.

Size : All artworks in this series are approx. 1050 mm x 675 mm in size
Technique : They are made using MDF base over which printed canvas is wrapped and certain highlights are manually artistically painted over that.

THE BEYOND HUMAN SERIES

The theme is the values exhibited by the company internally amongst the workers which is conveyed by the animals which depict them.

Size : All artworks in this series are approx. 1050 mm x 675 mm in size
Technique : They are made using MDF base over which printed canvas is wrapped and certain highlights are manually artistically painted over that.

THE ‘ME’ SERIES – a series of premium artworks housed on the executive floor.
SECURITY

It’s all in the mind! The sense of security is what the ‘Me’ has been hunting for all of his life. Here is the journey to discover that precious thing that provides ‘Me’ that security which transcends physical and psychological barriers.

Size : 1473 mm x 812 mm (4’-8” x 2’-6”)
Technique : Screws are hammered on painted MDF with printed vinyl as a base to the stainless-steel head.  

PROSPERITY

Nature is the best teacher! The limited understanding of ‘Me’ about Prosperity as materialistic wealth, is shattered by a symbolic tree which takes ‘Me’ to a world far beyond!

Size : 915 mm x 915 mm (3’-0” x 3’-0”)
Technique : Using plywood as base, Medium Density Fiberboard is textured painted as a tree and branches are portrayed with metal wires and coins expressing wealth stick on MDF.  

EQUANIMITY

Life is full of contradictions and the same contradictions make a complete picture. The ‘Me’ aspired to witness the varied positive and negative emotions without a sense of attachment to either, in his pursuit to discover the wholeness.

Size : 1650 mm x 710 mm (5’-4” x 2’-3”)
Technique : Printed Vinyl on plywood base with two Medium Density Fiberboard pieces and a circular copper piece cut to show the focus in the head and SS sheet for the tree.  

ALIGNMENT

Working together can create wonders, provided all the ‘Me’ are able to align their aspirations and thereby their goals. The differences between one ‘Me’ and the other ‘Me’ when synchronized, they lead to real synergistic and magical accomplishments.

Size : 1190 mm x 595 mm (3’-9” x 1’-9”)
Technique : MDF sheet is pasted on the plywood and painted and face cut SS sheet and copper sheet is pasted with metal gear wheels.  

INTEGRITY

Dealing with people brings out various standards with which we measure and act in the world. However, the real ‘Me’ is the one which transcends the situations and standards, absorbs all of them within and lead a consistent life with integrity to the core.

Size : 1193 mm x 595 mm (3’-9” x 1’-9”)
Technique : PVC pipes wrapped with colored cotton thread pasted on plywood base with printed canvas, and the ‘I’s are made in copper and stuck on it.  

GROWTH

Growth has many dimensions in viz. Material, Physical, Spiritual, Mental, Social, and Relationship. All the six aspects are intertwined in the life of ‘Me’ and what remains is the essence of the evolution process of each ‘Me’.

Size : 1650 mm x 736 mm (5’-4” x 2’-4”)
Technique : Artistic paint on Medium Density Fiberboard cut in various shapes with a few shapes cut in copper and SS sheet and pasted.